DALLAS – April 6, 2021 – Integrity Marketing Group, LLC, the nation’s largest independent distributor of life and health insurance products, today announced it has acquired Kellogg Insurance Marketing, a leading insurance marketing organization based in Draper, Utah. As part of the transaction, Kevin Owens, President of Kellogg Insurance, will become a Managing Partner in Integrity. Financial terms of the transaction were not disclosed.
Kellogg Insurance founder, Ron Kellogg, joined the insurance industry in 1968 and spent his career serving the senior market. With a passion for recruiting and connecting with agents, he founded Kellogg Insurance in 1980, developing a system that treated agents like family, offering them support, training and an array of tools to help them succeed. Today, Kellogg Insurance distributes health, life and Medicare insurance products through its network of thousands of agents, across all 50 states. They have maintained a vision for insurance that puts the agent at the center. This individualized focus has been the company’s key to success and allows them to serve more than 40,000 Americans annually with their insurance needs.
“For years, we’ve been impressed with the way Kellogg Insurance conducts business,” explained Bryan Adams, Co-Founder and CEO of Integrity Marketing Group. “Ron Kellogg was a true industry icon who lived the same core values Integrity was founded on — Integrity, Family, Service, Respect and Partnership — values that are exemplified now through Kevin’s leadership. When we combine their heritage with Integrity’s passion for serving agents and improving the overall insurance experience, we see an incredibly exciting future together. We are honored to have Kevin and his team beside us as we impact the industry going forward.”