Integrity Marketing Group, LLC (“Integrity”), the nation’s largest independent distributor of life and health insurance products, announced it has acquired Theodore Group, a leading distributor of life insurance based in Kissimmee, Florida. As part of the acquisition, Nick Theodore, CEO of Theodore Group, and Cindi Theodore, COO of Theodore Group, will become Managing Partners in Integrity. Financial terms of the transaction were not disclosed.

Theodore Group is in good company with insurance legends nationwide who have joined Integrity’s fast-growing network. Since their 2009 inception, Theodore Group has experienced rapid growth and recognition by focusing on providing exceptional service and support to agents. In 2021, the company expects to place more than $15 million in annual paid premium, meeting the life insurance needs of thousands of Americans.

“The Integrity platform is tailor-made for agencies like Theodore Group. It’s a place where they can collaborate with other industry icons, share best practices and grow their business even faster,” said Bryan W. Adams, Co-Founder and CEO of Integrity Marketing Group. “When you are working hard to change the industry for the better, you can never have enough great team members like Nick and Cindi, and I’m honored to welcome them to the Integrity family.”

“No one in the industry has more extensive resources than Integrity,” said Barry Clarkson, President and CEO of Equis Financial and Managing Partner at Integrity. “It was built to take great companies and turn them into phenomenal companies — what we call the ‘Integrity Effect.’ Theodore Group has laid the groundwork for this level of growth, and I’m thrilled to see them join Integrity.”

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