Integrity, LLC, a leading distributor of life and health insurance, and provider of wealth management and retirement planning solutions, announced it has partnered with Smart Insurance, an independent marketing organization based in Annandale, Virginia, and led by Jongjoon “JJ” Kim. Financial details of the partnership were not disclosed.
Smart Insurance’s mission is to help Asian Americans connect with the Medicare coverage that language barriers or cultural differences may inhibit them from obtaining. More than just an insurance agency, Smart Insurance also serves as a support system for its diverse team members, who speak several languages, including Cantonese, Mandarin, Japanese, Vietnamese and Korean. Founder JJ Kim immigrated to the United States from South Korea in 1998 and created his own success in the insurance industry through fortitude, perseverance and drive. Today, he uplifts others in his community by bringing health insurance and coverage options to those in need while creating career opportunities for agents.
“JJ is the type of remarkable person who sets goals and exceeds expectations, regardless of challenges,” said Bryan W. Adams, Co-Founder and CEO of Integrity. “Like Integrity, JJ believes that everyone should have access to Medicare and insurance services — and his agents have the dedication and work ethic to execute that vision. Joining forces with Integrity is more than just a partnership for Smart Insurance, it’s an opportunity for families and entire communities to gain access to the best insurance solutions available. With Integrity’s scale, technology and industry expertise, JJ and his team can better serve populations that need their specialized attention and support even more agents in building successful careers. Together, we will expand JJ’s incredible devotion to community-building and create a future of shared success.”
“I am deeply moved by Integrity’s commitment to service,” said JJ Kim, President and CEO of Smart Insurance. “Integrity shares our vision of ensuring that vital coverage reaches those who need it most, and the platform’s support will help us expand beyond Asian communities to educate and serve more diverse groups. This partnership also enables us to better empower our agents with cutting-edge resources and world-class technology, so they can meet client needs with confidence wherever they are. I’m excited to build an even stronger legacy of outreach and empowerment with Integrity. It’s an opportunity to serve our community better than ever before.”